Wednesday, May 2, 2018

Hphotos-xfa1 - What if a healthier Facebook is just … Instagram?

Hello, Hphotos-xfa1

Instagram gives brands and celebrities up to 400% more engagement than Facebook.

26% of desktop users implement ad blockers. So, with over a quarter of consumers suddenly becoming untouchable, brands are having to get creative with how they get their products out there.

There are a million reasons why you should go all in with Instagram if you're not doing so already.
Here are 5 major ones you'll want to know whether you haven't made the leap yet or if you have but need to ramp up your Instagram presence.

1: Gen Z is using Instagram to decide what to buy.

These youngsters are doing pretty much everything on mobile, too, which means mobile will soon overtake web as the main source of online info. To show up in app scrolls and searches you've got to have dedicated company accounts.

2: It's a great way to learn something from (and about) your customers.

Can't decide which new dish to put on the menu in your vegan cafe? Ask your followers via Instagram Stories!
Wondering how your Instagram followers found out about your brand? Run a poll.

3: It's an opportunity to thank those loyal to you.

It's always nice to give a little something back, don't you think? Instagram gives you endless ways to run giveaways and competitions. Not only do these get people excited about your brand, but they give you a chance to say thank you and make somebody really, really happy.
The prize doesn't have to be big, either. And, giveaways are an excellent opportunity to get in front of some new faces and grab more likes and engagements.

4: Showcase your knowledge and expertise.

If superfoods are your thing, tell the world about the difference between green tea and matcha.
Or maybe you make all-natural products and have a stellar recipe for a homemade face mask?
Whatever your niche is, Instagram gives you platform to reach the masses.

5: It can help your visibility in the search engines (yes, I mean Google).

This one might seem a little technical, but trust me, it's really simple. The Internet is kind of all interconnected, and when people search for something you provide (using Google), it pays to have as much visibility in those search results as possible. Having active, engaged social media accounts helps you do this.
So if you make cheesecake in Santa Monica, you want a search for "cheesecake in Santa Monica" to offer up not only your website but also your social media presence—like a tantalizing picture of a cheesecake on your Instagram account. You see? It's all working in harmony to get your brand out there in front of the right eyes!

So there you have it, the biggest reasons I recommend you get on Instagram in order to be successful!

Are you already there and need more custom tips created just for your business? River Team is here to help you boost your Instagram activity. We are working 24/7 in all time zones!

Try River Team FREE for 7 days! Sign up now: https://getriverteam.com/go/river. No credit card required.

All best,
Asia

Asia Zukowska  
Co-founder, River by Colibri IO
180 Sansome Street, CA 94104, San Francisco

Friday, March 30, 2018

Hphotos-xfa1 - who knows what is even meant by "great content"?

Hello, Hphotos-xfa1

Pretty much every article you read about Instagram marketing and how to get more engagement mentions the same general idea: post great or quality content.

But what exactly makes an Instagram post "good" or "high-quality"?

The new Instagram algorithm favors posts with high engagement, so when a post receives a ton of likes and comments, this signals to the algorithm that it's high-quality content that other users might want to see.

Writing good Instagram captions with effective call-to-actions (CTAs) is one of the best ways to inspire your followers to comment on your posts, which will help drive even more engagement with your Instagram account!

So, this is your checklist on how to write the perfect Instagram caption.

1. Unlock all five senses in your writing:

Describe what the place looks like and the light and the colors of things you can see in the picture.
Describe the sound. What are you hearing?
Describe the weather and temperature. How was the evening?
Describe the smell. Is the smell fruity, woody, sharp, sweet, or chemical?
Describe the taste. Is it sweet or spicy?

2. Storytelling always helps.

What is this?
When did it happen?
Where is it?
Why are you showing this? Why did this happen?
Who is the main character of the story? Who is the enemy in this situation?
How did you get there? How did it happen?

3. Solve your audience's problems

Identify a common problem in your business or industry and imagine how that problem can be solved.
Give them the solution.
Then construct a sentence that mentions these three key points.

4. Use the right hashtags

Hashtags are extremely important on Instagram and should be used on every post to increase reach. Choose 10-15 relevant hashtags to include in your caption. Don't use popular hashtags like #tagforlikes or #onedirection or #love. Using general hashtags actually, end up not showing your photo on any of the hashtag.

Every time you are thinking about adding a hashtag, ask yourself this question:

"Is this hashtag ONLY used by my target audience or by other people on Instagram?"

YES: add the hashtag. NO: do not add the hashtag.

So there you have it! The recipe for great Instagram captions and high-quality content:

1 nice picture
2 ounces of creativity
½ grams of inspiration
1 pound of originality
A few words

And Voila!

Are you doing all of these things? Do you need help with any aspect of your Instagram account? River Team is available online, almost 24/7 in all time zones. You can reach us via email and chat in River Tool. We are always happy to help and you can ask us anything!

Just give us a try! Sign up for a 7-day Free Trial now: https://rivergroups.com/go/river. No credit card required.

All best,
Asia

Asia Zukowska  
Co-founder, River by Colibri IO
180 Sansome Street, CA 94104, San Francisco

Wednesday, February 14, 2018

Hphotos-xfa1 - don’t ruin your Instagram profile

Hello, Hphotos-xfa1

In my messages about Instagram, I spend a lot of time explaining what you should do if you want to see success. However, there are other things you might be doing which actually hinder success.

Here, then, are the eight things NOT to do on Instagram.

Don't use an awkward username

If you make your username hard to find, people won't be able to find and follow you. Use the same username as your Twitter handle and make it something easy to recognize, whether it's your real name or your business name.

Don't set your profile to Private

Unless you are using Instagram solely for personal reasons and don't want to network, do NOT set your account to Private.

Don't post without a caption

No matter how stunning the image is, it needs a caption. Posts with captions get higher levels of engagement - they are a pathway to interaction with your audience.

Don't overuse or misuse hashtags

Hashtags are extremely important on Instagram and should be used on every post, to increase reach. Choose 10-15 relevant hashtags to include in your caption. Don't use popular hashtags like #tagforlikes or #onedirection or #love. Actually, by using general hashtags, you end up not showing your photo on any hashtag.

Don't ignore your followers' comments

When people take the time to comment on your posts or ask questions, do not ignore them! Respond (using their @username to notify them) and thank them or answer their question. When used regularly, comments will significantly improve your relationship with your audience.

Don't steal content

Just because you like another Instagram user's photo doesn't mean you can post it as your own. If you want to include user-generated content (UGC) in your strategy, have users tag you or use hashtags on their posts. When reposting, always, always, always provide proper attribution.

Don't use images from Google searches

Just don't. Instead, you may like Unsplash.com

Don't buy followers

They won't serve you in any way. On the contrary, they'll ruin your chances of reaching the popular page and they won't actually like or comment on your posts.

So there you have it. All the things I recommend you DON'T do on Instagram in order to be successful!

If you need more help, ask River Team!
We are working 24/7 in all time zones!
We are ready to work on your behalf and attract your audience to get real love back to your Instagram profile.

Try River Team for FREE for 7 days! Sign up now: https://getriverteam.com/go/river. No credit card required.


All best,
Asia

Asia Zukowska  
Co-founder, River by Colibri IO
180 Sansome Street, CA 94104, San Francisco

Monday, December 18, 2017

Hphotos-xfa1 - biggest Instagram marketing lies revealed

Hi Hphotos-xfa1

Here are the biggest lies about Instagram marketing!

Lie #1. Instagram marketing costs you nothing.

No. First, you'll need to create fresh daily content. That adds up to 20-30 posts every month.
Second, you will have to plan all that work, and then respond to the comments that roll in.

People think Instagram marketing is "free" because all it takes is time and energy.
But your time and energy are valuable, and most business owners are short of time as it is. So, if you make the effort, you want it to be effective!


Lie #2. Followers are the primary goal.

Not if you know what you are doing. The size of your audience on Instagram doesn't matter if no one is paying attention.

Having Instagram followers is sexy. Large followings make you feel good. But chasing after a large following can distract you from what really matters: engagement.
Engagement is what earns you sales, and shares, and having loyal customers. It leads to that level of interaction that says daily, "I want your product. I love your brand. I want to connect with you."

Early engagement is particularly important because a flurry of initial activity indicates to the Instagram algorithm that a post is worth bumping to the top of other users' feeds, which leads to even more engagement.

With River Team you can attract REAL people and increase the range of your communication instantly.
Your work will then be much more effective.

So give us a try! Sign up for a 7-day Free Trial now: https://getriver.com/go/river. No credit card required.


All best,
Asia

Asia Zukowska  
Co-founder, River by Colibri IO
180 Sansome Street, CA 94104, San Francisco

Friday, December 8, 2017

Hphotos-xfa1 get biggest growth on Instagram

Yahoo! I am super excited to announce that River might be the first tool for Instagram ready to give you better growth by utilizing new Instagram feed rules.

If recently you have seen a slower growth on your Instagram account or your techniques no longer performing as well as before, our solution might be just for you. For more than a month we've been thoroughly testing new marketing ideas to attract people based on the new Instagram Feed algorithms and regarding non-linear timeline and 30% posts visibility.

And we've found a better way to attract right and real people on Instagram account and the solution has been implemented in the recent campaign of River.

Sign up now for a free trial of a Managed account and get better growth results than your competitors: https://getriver.com

All best,
Asia

Asia Zukowska  
Co-founder, River by Colibri IO
180 Sansome Street, CA 94104, San Francisco

Thursday, November 30, 2017

7-day free trial of River for Hphotos-xfa1

Hi! We know how to give Hphotos-xfa1 your Instagram profile much more attention!

If you haven't heard of River - we are a dedicated tool + team that help attract right people on Instagram to get a REAL LOVE back to your profile.

Most of the tools we know deliver bot-or-coin-likes and bot followers. When you get these likes or followers, well, nothing more will happened, because these people are not aware of the action (like or follow) they performed.

We want to make a difference here and deliver the real people, the ones that can buy your product, visit your website and like your photos or follow your profile.

Get our Team and Tool for 7 days free: https://getriver.com

All best,
Asia

Asia Zukowska  
Co-founder, River by Colibri IO
180 Sansome Street, CA 94104, San Francisco

Wednesday, November 22, 2017

Hphotos-xfa1 - tips for your Instagram strategy in 2018

Hi

Hphotos-xfa1, it's time to start planning for 2018!

People will judge your Instagram in the blink of an eye. What should they notice about you?

As you start or revamp your Instagram strategy for 2018, follow these tips.

Your Profile Picture - If you are Instagramming for a large company, you'll probably need to use your logo, and that's okay. However, if you are a solopreneur or a small business that has a clear leader, use your face!

Your Username and Name - Use your main keywords in either your username OR your name field. This helps you to be found on Instagram search.

Your Bio Description - Be sure to make who you are and what you do crystal clear.

Your Hashtags - Without these, your content is nearly impossible to discover. Think of hashtags like you would keywords for SEO. People are searching hashtags on Instagram, so what words would they use to find you? Use up to 30 terms as hashtags on your posts.

Finally, engagement (likes, comments and interactions) from your followers and potential audience doesn't just happen. You need to put engagement strategies in place to make it happen!

River Team is here for you. We work 24/7 in all time zones. We are ready to work on your behalf and attract your audience to get real love to your Instagram profile.

Try River Team for FREE for 7 days! Sign up now: https://getriver.com/go/river. No credit card required.



All best,
Asia

Asia Zukowska  
Co-founder, River by Colibri IO
180 Sansome Street, CA 94104, San Francisco

Tuesday, November 14, 2017

Hphotos-xfa1 - I tested bots for Instagram, so you don’t have to

Hi Hphotos-xfa1

So, this is what happened when I tried Instagram bots.

The Good: They Boost Social Media Presence –

Instagram bots are designed to boost your social media presence without you having to lift a finger. Instead of you scrolling through your Instagram feed and liking, commenting, and following, the Instagram bot does the work for you.

The Bad: There Are Lots of Fake Accounts –

So, you might be jealous of Selena Gomez's 128 million followers, but you shouldn't be. There are plenty of reasons to believe that many of her followers are fake.

Back in 2015, 24 million Instagram accounts were fake. Later that year, Instagram conducted a purge which caused celebrities like Taylor Swift, Kim Kardashian, and Justin Bieber to lose millions of followers overnight. But unfortunately, it didn't solve the problem.

As an entrepreneur myself who knows the importance of efficiency, in this particular case, I would NOT recommend using Instagram bots to help grow your following.

So, What Can You Do Instead?

Wondering how you can grow your Instagram account without using bots? That's would be a good thing!

#1: Do The Work Yourself –
While this might be considered "time consuming" (not to be confused with time wasting), it gives you the opportunity to really get to know your audience (and potential customers) in a way that you just couldn't through automation.


#2: Hire a Virtual Manager –
You can find plenty of VM's out there who charge various amounts for their services.

Or you can try River Team! Our Managed Package is perfect for anyone who doesn't have time to engage on Instagram. It is run by our experienced Account Managers, so you can sit back and relax or focus on other important issues for your business.

Just give us a try! Sign up for a 7-day Free Trial now: https://getriver.com/go/river.

All best,
Asia

Asia Zukowska  
Co-founder, River by Colibri IO
180 Sansome Street, CA 94104, San Francisco

Monday, November 6, 2017

Hphotos-xfa1 - why you need an Instagram Manager?

Hi Hphotos-xfa1

#1: You don't have enough time

As solopreneurs, we do not have much spare time to be focus on things that we aren't good at or things don't make us money. But, River Team will! So, that you can focus on doing what you love.

#2: You never quite got the hang of Instagram

So, you understand the social importance of Instagram but you aren't actually aware of how to use it to benefit your business. Well, River Team can help you! Instagram has the potential to bring in targeted customers who were not previously on your radar. River Team brings in those clients and helps you start building your engagement with them today.

#3 You want to increase engagement with customers

If you're currently doing all the things that you think you need to on your Instagram but your engagement is still sparse then it may be time to invest in River Team. We know the best ways to increase engagement and get your audience talking about your business.

#4 You're not consistent with your posts

If you're just posting sporadically, without any real strategy, then you may need the help of River Team. On Instagram, consistency is key. Unfortunately, posting randomly will not lead to followers, likes, and comments. If you only have time to post sporadically and you haven't figured out the best strategy for your business, River Team will help.

#5 You no longer enjoy it

Did you remember when you once enjoyed managing your Instagram? And it's just another thing to check off your ever-growing to-do list? Then I think it might be time for you to take on River Team. Doing something that feels like a chore that doesn't even generate a lot of profit for your business is unnecessary when you can have someone who is knowledgeable do it for you.


But, it's SO expensive. I know, I know. Hiring an Instagram manager/strategist isn't exactly cheap. But you can try River Team for FREE for 7 days! Give us a try! No credit card required. Sign up for a 7-day Free Trial now: https://getriver.com/go/river.

All best,
Asia

Asia Zukowska  
Co-founder, River by Colibri IO
180 Sansome Street, CA 94104, San Francisco

Friday, October 27, 2017

Hphotos-xfa1 - real benefits of Instagram and River

Do you know that Instagram has been growing at an alarming rate since it was launched, at approximately 15% more users signing up each year? With millions of users joining each year and steadily growing, the growth of Instagram does not show any signs of slowing down. Current stats from 2017 show that it hosts between 400-500 million active users per month. People have processed over 30 billion photographs on the site in total and a mind-bending 70 million pictures are shared per day, excluding video content! This alone should be reason enough to put Instagram high up on your social media priorities list.
Instagram is also where the fashion industry of the united states found itself major success. According to the stats, 96% of all successful US fashion brands have an Instagram account. Many other industries are opening their eyes to the visual power of Instagram and you too should consider including it in your 2017 marketing strategy.
Your audience base will increase tremendously on Instagram and you will be able to reach users on an international scale. 30% of Instagram users are from America. It is predicted that by 2017, 51.8% of social media users will be on Instagram, surpassing all other platforms in terms of engagement and followers. Currently it's not in the lead, but it is certainly set up to be in the future, especially with the population growth the planet is experiencing in the 21st century.

Here's what River can help you with:
Business and ecommerce:
- we can reach and engage your targeted audience, the real people who can buy your products
Agencies
- we will work for you and help your clients grow faster, organically
Professionals, Influencers and Bloggers
- we can increase your engagement and influentiality on Instagram, the word's most competitive platform
You?
- join our tool & community: https://getriver.com/go/river

All best,
Asia

Asia Zukowska  
Co-founder, River by Colibri IO
180 Sansome Street, CA 94104, San Francisco